Growth Marketing Engineer
Description For Growth Marketing Engineer
WillowTree, a TELUS International Company, is seeking a Growth Marketing Engineer to join our team. This role is crucial in empowering Fortune 500 companies' digital transformation goals through improved mobile technology capabilities. As a Growth Marketing Engineer, you'll be at the forefront of creating and evolving world-class digital products.
Your responsibilities will include conducting discovery engagements to determine optimal marketing tech stacks, leading complex integrations across various tools, creating technical documentation, and driving client success. You'll also be involved in training clients, leading marketing service engagements, and developing relationships with mobile technology vendors.
The ideal candidate should have a Masters Degree with 2 years of experience or a Bachelor's Degree with 3+ years of experience in a client-facing marketing strategy or account management role. Strong leadership skills, excellent communication abilities, and advanced knowledge of data-driven marketing practices are essential. Experience with various mobile growth tools and integrating with data warehouses and BI tools is also required.
At WillowTree, we offer a place where you can be yourself. We value diversity and strive to build a team with diverse backgrounds, skills, and perspectives. We're committed to creating an environment of inclusion and providing opportunities for professional growth, including dedicated time for innovation projects and an annual stipend for professional pursuits.
Join us in crafting the best digital products for the world's leading brands while working in a supportive, growth-oriented environment. Apply now to be part of our dynamic team at WillowTree!
Responsibilities For Growth Marketing Engineer
- Conduct discovery engagements to determine a client's optimal marketing tech stack
- Lead complex business/technical integrations across various client apps and tools
- Create technical documentation for engineers
- Drive ongoing client success and satisfaction
- Train clients on how to use their mobile growth stack and advise on best practices
- Lead ongoing marketing service engagements, outcomes-based analytics, and data reporting
- Calibrate technology platforms to align with business metrics
- Resolve a wide range of customer needs
- Develop relationships with mobile technology vendors
Requirements For Growth Marketing Engineer
- Masters Degree with 2 years of experience or a Bachelor's Degree with 3+ years of experience in a client-facing marketing strategy role or account management role
- Experience successfully developing and leading multi-phase projects with various stakeholders
- Experience leading diverse teams and mentoring staff
- Excellent writing and communication skills
- Experience with effective reporting: analytics, attribution, ad serving, CDPs and CRMs, push, email marketing, social media
- Advanced knowledge of data-driven marketing practices
- Proven success in planning and deploying integrated digital marketing campaigns
- Experience integrating with data warehouses and BI tools
- Knowledge of various mobile growth tools
Benefits For Growth Marketing Engineer
- Professional development opportunities
- Annual stipend for professional pursuits
- Inclusive work environment
