Shopify

• Good pay and decent benefits.
• You'll get the opportunity to work with some cutting-edge tech.
• There's always something to do, so you'll never be bored.
• Coworkers are generally great people.
• Unafraid to change direction when needed.

Career advancement is difficult at best. It's easy for ICs to get to a senior engineer position, but then growth becomes difficult (if at least structured). For managers, there's effectively no clear career growth path; it comes down to being lucky and having a good relationship with the right people.

It's a bit of a cult in that there's a lot of borderline toxic positivity around how great the company is and how great and wise the CEO is.

Performance management is real. The company only wants A-list players. Simply meeting the requirements of your job isn't enough; you're expected to constantly push and you may not get any indication something is amiss until it's review time and too late to course correct.

Change is constant. This is mostly fine but can be disruptive to workflows and plans. "Thrive on change" is a core value so it's difficult to complain about.

Could be a con depending on perspective: Shopify is very AI forward. You're expected to use it to do everything, except a few specific cases that aren't always clear until after the fact. There's a cultural pressure to be an AI advocate at all times and criticism or questioning it tends to be frowned upon.

Create a clear career growth path for managers, or just be upfront and tell them it's not going to happen.